Many companies have taken a lesson after the Facebook-Cambridge Analytica data fiasco. Among them is the world’s number 1 company Apple. Apple CEO had then fiercely criticized Facebook’s privacy policy. Apple has also updated the privacy policy regarding the apps given on the app store.
On October 3, all Apple App Store apps will tell users how their data is being used. Not only this, users can refuse to give their data to the application if they want and delete their personal data from that app.
All app developers who make the app for iOS need to link their app with the privacy policy of the app store. For this, the company has fixed deadline of October 3. Only subscription based application was to do this before. But now it will apply to all apps.
This rule of Apple will give users two advantages. First of all, users will be able to understand how and where their personal data collected by the app is being used. Secondly, app developers will tell users themselves that users can stop the data given and can delete their personal data whenever they want.
It is worth mentioning that since the Facebook Cambridge Analytica data scandal, the demand has been made by companies to tell the users where their personal data is being used and how. After this, General Data Protection Regulation Act was imposed on May 25 for transparent data for European users. This law has provisions that the company, which violates it, will be charged 4 per cent of its annual revenue as a penalty.
According to a report from 9 to 5 Mac, the privacy policy link will open in Safari Browser for the iPhone and iPad users. Apple has already been vocal about the privacy of users and there have been many instances where Apple has not compromised with users’ privacy.